pop-up shops that bring luxury on vacation
French invasions
Dior, Chanel, Louis Vuitton and Saint Laurent certainly did
not spare themselves. The direct brand of the Italian Maria Grazia Chiuri has
decided to invest in pop-up stores dedicated to the Dior Riviera collection,
and so it can happen that you go shopping while you go to one of the coolest
beaches ever, Nammos in Mykonos, or directly in the restaurant most loved by
celebs: the Riccio di Anacapri, in Capri.
Here the French brand has decided not only to open a seasonal boutique
but also to customize the entire terrace with designer cabins and cushions. The
new luxury destination seems to be Montenegro, and Dior has always thought of conquering it with a super store
that it inaugurated this summer. Chanelopt for the great classics: Capri and
Saint Tropez, the first boutique can be found in via delle Cammerelle in front
of the iconic Quisisana, while in Saint Tropez, in a townhouse, in the center
of the town, called Les Mistraleés, the seasonal shop has opened more chic of
the Côte d'Azur complete with a swimming pool with a super relaxed mood. On the
two busiest islands in the Mediterranean, Ibiza and Mykonos, the pop-up stores
of Saint Laurent open . In the “Isla” you will find the boutique in the heart
of the Marina while on the Greek island just go to Nammos. Alternative ideas
came from Louis Vuitton (pictured) who, with a voice out of the chorus, chooses
the lake for its pop-up store: the beautiful Bellagioon the shores of Lake
Como. In order not to miss the sea LV brings its monogamous to Sardinia where
it inaugurates the boutique season at Forte Village.
Italian brands on vacation
Our home brands have also decided to focus on super chic
destinations in Italy such as Sardinia and Versilia for their pop up stores.
Those who go to the island can find Tod's seasonal boutique in Forte Village
and one of Bvlgari in Porto Cervo, where Larusmiani also opens as every year .
In the heart of the town we also find the shop of "Re" Giorgio Armani
who also brings here a touch of his understatement and super chic style. Forte
dei Marmi has been reborn in the last two years becoming the place to be for
European luxury vacationers, which is why it has been invaded by designer
boutiques: Zegna chooses this location for a store open from June to December,
Bvlgarihe brings his jewels to shine under the Tuscan sun and Etro covers a
boutique in the center with silks and prints. Manebì, who also has a boutique
in Pietrasanta in the area, tries to repeat the success of his espadrilles also
near the fort. In addition to the Italian brands, it should be noted that Dior,
Zimmermann, Ralph Lauren and Louis Vuitton also renew their love for this land.
With his ape car Borsalino lands in Greece, at the Sani Resort, to bring a bit
of Italian style to the head of international travelers. Marni is the real
surprise: the Milanese brand decides to go overseas and customize the trendy
beach of Shelter Island in the state of New York in the USA with its patterns
